Strikes, Pins, Gutter Balls, and…Maps: A Review of the Spatial Geography of NCAA Women’s Bowling

Authors: David F. Zinn

College of Business, Lander University, Greenwood, South Carolina, USA

Corresponding Author:

David F. Zinn
Assistant Professor of Sport Management
Lander University
College of Business
Carnell Learning Center, M54
320 Stanley Ave.
Greenwood, SC 29649
(864) 388-8220
dzinn@lander.edu

David F. Zinn, EdD, currently serves as an Assistant Professor of Sport Management and the NCAA Faculty Athletic Representative at Lander University. A former NCAA Women’s Basketball Coach and Athletic Director, Zinn’s major research interests include global sport, sport geography, sport leadership, and intercollegiate sport.

Strikes, Pins, Gutter Balls, and…Maps: A Review of the Spatial Geography of NCAA Women’s Bowling

ABSTRACT

Purpose

Spatial geography is important to the understanding of any human activity as this field helps to determine where and why specific activities occur and flourish. As proximity to campus and access to sport opportunity are important determinants in college choice, the spatial relationship between campuses and hometowns are important components in the marketing of programs to potential recruits. The intent of this study is to examine the geography of Women’s Bowling, a relatively unstudied and newer NCAA championship sport, in terms of the locations of institutions sponsoring the sport and the relationship with hometowns of student-athletes on current rosters.

Methods

Rosters for women’s bowlers participating in the 2023 season were downloaded from team athletic websites and distances from reported hometowns and campuses were calculated via Google Maps to provide an approximate distance from a student-athlete’s home to the institution for whom they compete. Distances to hometowns were averaged per team and by NCAA division to determine relative distance to campus and states where bowling recruits tended to originate.

Results

Data from the 2023 season indicated that the sport of Women’s Bowling is highly geographical in nature. While bowlers were willing to attend an institution further away from their hometown at the Division I level as compared to Division II and III institutions, most bowlers tend to commit to programs relatively close to their hometowns. Additionally, data suggests that large percentages of these athletes are from areas located in a relatively small section of the USA.

Conclusions

Spatial geography plays an impactful role in both the sponsoring of women’s bowling and in the recruitment of student-athletes into these programs. Data suggests that, with a few exceptions, the further a school is located from the Great Lakes area, the fewer collegiate programs and the fewer potential student-athletes exist. Additionally, participants in the lower levels of NCAA competition tend to commit to schools much closer to their listed hometown than those who play on an NCAA I team.

Applications in Sport

The findings of this study may prove beneficial to administrators considering adding Women’s Bowling to their offerings and to coaches who are looking for prime recruiting areas to develop their teams. Also, as most of these teams are located at smaller colleges and universities, this data may prove beneficial in considering how limited resources might be best allocated.

Keywords: Bowling, Distance, Geography, Location, Spatial

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2024-01-25T11:18:15-06:00January 26th, 2024|Sports Management, Sports Studies|Comments Off on Strikes, Pins, Gutter Balls, and…Maps: A Review of the Spatial Geography of NCAA Women’s Bowling

BOOK REVIEW: Digital Sport Marketing: Concepts, Cases, and Conversations

Authors: Chenghao Ma

School of Humanities and Social Science, The Chinese University of Hong Kong, Shenzhen, China

Corresponding Author:

Chenghao Ma
2001 Longxiang Blvd.,
Shenzhen, China 518172
machenghao@cuhk.edu.cn

Chenghao Ma is now at the School of Humanities and Social Science, The Chinese University of Hong Kong, Shenzhen.

BOOK REVIEW: Digital Sport Marketing: Concepts, Cases and Conversations

Seymour, A., & Blakey, P. (2021). Digital Sport Marketing: Concepts, Cases, and Conversations. Routledge.

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2024-01-19T13:36:38-06:00December 22nd, 2023|Book REview, Contemporary Sports Issues, Sports Management|Comments Off on BOOK REVIEW: Digital Sport Marketing: Concepts, Cases, and Conversations

BOOK REVIEW: Playing through the pain: Ken Caminiti and the Steroids Confession That Changed Baseball Forever

Authors: Barrett Snyder

West Chester University, West Chester, Pennsylvania, USA

Corresponding Author:

Barrett Snyder
PO Box 128
West Chester, PA 484-889-7321
jbarrettsnyder@veriszon.net

Barrett Snyder is a WCUPA graduate student pursuing a master’s degree in Exercise Science with a specialization in Sports Psychology

BOOK REVIEW: Playing through the pain: Ken Caminiti and the Steroids Confession That Changed Baseball Forever

Good, D. (2022). Playing through the pain: Ken Caminiti and the Steroids Confession That Changed Baseball Forever. Abrams Press.

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2024-01-19T13:34:41-06:00December 15th, 2023|Contemporary Sports Issues, Sports Management|Comments Off on BOOK REVIEW: Playing through the pain: Ken Caminiti and the Steroids Confession That Changed Baseball Forever

Assessing the Impact of Gender and Expertise in Athletic Product Endorsement in China

Authors: Jiayao Chee Qi1, Marshall J. Magnusen2, Jun Woo Kim3, and Jeffrey C. Petersen2

1Department of Sport and Entertainment Management, University of South Carolina, Columbia, SC, USA
2Department of Educational Leadership, Baylor University, Waco, TX, USA
3School of Global Business, Arcadia University, Glenside, PA, USA

Corresponding Author:

Marshall J. Magnusen, PhD
Marrs McLean Science
One Bear Place #97312
Waco, TX 76798
Marshall_Magnusen@baylor.edu
254-710-4019

Jiayao Chee Qi, MSEd, is a doctoral candidate at the University of South Carolina. His advisor is Dr. Sam Todd, the associate dean for faculty, operations, and international partnerships. His current research interests focus on sport organization behavior, realistic job previews, and personnel selection.

Marshall J. Magnusen, PhD, is an associate professor of sport management at Baylor University. Magnusen’s research interests include leadership, recruiting and personnel selection, and wellbeing.
Jun Woo Kim, PhD, is an associate professor of sport management at Arcadia University. His research interests are in the areas of sport consumer behavior, marketing, and sports analytics.
Jeffrey C. Petersen, PhD, is a professor of sport management at Baylor University. He has research interests in the areas of sport consumer behavior as well as facility and event management.

Assessing the Impact of Gender and Expertise in Athletic Product Endorsement in China

ABSTRACT

Product-endorser relationships are critical to the success of marketing campaigns involving the sponsorship of an individual to promote a product or service. The significance of such relationships can be understood in part through the “match-up hypothesis.” This theory suggests endorsers are more effective when “fit” is stronger between a product and the endorser of the product. In this study, Chinese consumers’ perceptions of gender-sport fit, expertise, and endorser-product fit were evaluated. Images of two sets of athletes participating in different sports, with one being mixed martial arts (MMA) and the other one being gymnastics, were compared in a two-part study by 649 sport consumers from Shanghai, China. In Study 1, a 2 (male athlete and female athlete) × 2 (MMA and gymnastics) model compared Chinese consumers’ perceptions of gender-sport fit on endorser-product fit. In Study 2, a 2 (gender-sport fit: high and low) × 2 (expertise: highly skilled and less skilled) model evaluated whether consumers’ perceptions of endorser-product fit were more strongly influenced by athlete gender-sport fit or sport expertise. Gender-sport fit was shown to outperform expertise. Though expertise is important, an endorsement lacking sufficient gender-sport fit may not maximize the effectiveness of the endorsement relationship.


Key Words: consumer behavior; culture; endorsers; international; marketing; MMA; sponsorship; sport management

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2023-12-08T10:17:32-06:00December 8th, 2023|Research, Sports Management|Comments Off on Assessing the Impact of Gender and Expertise in Athletic Product Endorsement in China

An analysis of weight and fighting styles as predictors of winning outcomes of elite mixed martial arts athletes

Authors: Chenghao Ma

1School of Humanities and Social Science, The Chinese University of Hong Kong, Shenzhen, China

Corresponding Author:

Chenghao Ma
2001 Longxiang Blvd.,
Shenzhen, China 518172
machenghao@cuhk.edu.cn

Chenghao Ma is now at the School of Humanities and Social Science, The Chinese University of Hong Kong, Shenzhen.

An analysis of weight and fighting styles as predictors of winning outcomes of elite mixed martial arts athletes

ABSTRACT

This study analyzed weight and fighting styles as predictors of the methods used by 174 top-ranking Ultimate Fighting Championship (UFC) elite athletes to victory, thus providing valuable information to help coaches and athletes formulate their training plans and competition strategies. A total of 174 athletes (male: 127; female: 47) who are champions and rank in the top 15 were involved in the sample data. The backward multiple regression test was applied to test the effective predictors (weight and fighting styles) for the outcomes (KO/TKO, Decision, and Submission) of winning MMA athletes in each gender group. One-way ANOVAs were also performed to examine the significance of the regression models. The study indicates that weight and fighting styles (MMA and Striker) are significant predictors of KO/TKO victories for male athletes, whereas female athletes’ KO/TKO wins can be predicted by fighting styles (MMA and Striker). Results showed that the weight and striker style were effective predictors for Decision wins. In addition, the findings indicate that weight and fighting styles can be utilized as predictors of Submission wins for both male and female athletes. The present study aims to provide managers, coaches, and athletes with valuable references concerning weight, fighting styles, and winning outcomes, thus enabling them to optimize training plans and competition strategies to secure competitive advantages. Sports fans can make more logical predictions concerning the winning methods of their favorite athletes.

Key Words: combat sports; UFC; athletic performance; training plan; competition strategy

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2023-10-11T14:55:50-05:00October 13th, 2023|Research, Sports Management|Comments Off on An analysis of weight and fighting styles as predictors of winning outcomes of elite mixed martial arts athletes
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