Fitness and Health Center Evaluation by Resigned Female Members
Authors: Dr. George F. Zarotis
Corresponding Author:
Dr. George F. Zarotis
Von-Andreae-Str. 1
51427 Bergisch Gladbach, Germany
E-Mail: drgzarotis@t-online.de, E-Mail: zarotisg@rhodes.aegean.gr
Dr. George F. Zarotis studied sports science at the German Sport University Cologne, prevention and rehabilitation through sport at the Ruhr-University Bochum (Master Degree) and sports economics and sports management at the Open University Hagen; Doctorate in the subjects of leisure science and rehabilitation at the German Sport University Cologne (PhD), Lecturer at the Institute for European Sports Development and Leisure Research of the German Sport University Cologne and at the University of Applied Sciences for Applied Management in Unna; since 2004 lecturer at the Faculty for Human Sciences of the Aegean University in Rhodes/Greece.
Fitness and Health Center Evaluation by Resigned Female Members
ABSTRACT
In the evaluations and statistical analyses presented here we examine the question to what extent are the evaluations of a fitness studio, by females dropping out from their contract, age-dependent. In other words: do studio evaluations – that probably have played a role in the quitting decision – have a different basis in older women in relation to younger women? According to the life stages, do other needs and therefore other preferences regarding the studio conditions play a role here?
A total of 164 women, who had terminated their contract with a fitness studio, were questioned. The survey was conducted as a telephone inquiry about their actual decision. Overall, it is found that only a few of the reasons offered in the survey are also indicated in significant frequency as important for the quitting decision. On the whole, the various aspects of the studio offer and its surroundings were largely rated as “good”, the mean values range around the value 2. The respondents particularly expressed their appreciation for the trainers (friendliness, helpfulness, competence), followed by opening hours, trial training and first impression. The membership costs and individual aspects such as spaciousness, music and ventilation are evaluated more critically, if not really badly. As regards the respondents’ age, there are only minor evaluation differences among the age categories.
These small differences in age have, depending on the item evaluated, very different directions. The correlations between age and studio evaluation are usually weak up to practically non-existent and in most cases also clearly not significant. Weak but distinguished from chance effects appear in the characteristics endurance training offer and parking facilities.
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